There was indeed some resistance to adopting the new name in the United States. In 1967, Rufus Cartwright wrote about it in the magazine ``Electronic Illustrated":
Is the short, illustrious life of Heinrich Hertz any reason to change the English language? A quick answer is no, especially since hertzian waves and antennas already honor him. But that may be the short view. Perhaps we must take the long view and see life as a complete hertz.
What might have helped in popularizing the new unit is that saying 'cycle' is potentially confusing when 'cycle per second' is really meant.