The standard presentation of "coordinatizing the plane" in 19th century British textbooks on geometry (Salmon, Smith, Besant, and many more) take the plane as being rigorously (at the time) axiomatized by Euclid's axioms, and establishing a bijection between the plane and $\mathbf{R}^{2}$ by picking a point $O$, two distinct lines passing through $O$ meeting at right angles, and a suitable unit length. An arbitrary point of the plane $P$ can then be associated to a pair of real numbers $(a,b) \in \mathbf{R}^{2}$ by projection.
But towards the end of the 19th century, several distinct constructions of $\mathbf{R}$, discovered (mainly) by Continental mathematicians, were already in the air. Extensive work by Cantor on the theory of "point sets", as well as the work by topologists on the dimension of $\mathbf{R}^{n}$ later on made $\mathbf{R}^{2}$ the "standard definition of the plane", and the "synthetic plane" given by axioms fell by the wayside.
The situation then was completely the reverse of the way we do things now: lines, planes, angles, etc. were considered more rigorously established, and more trustworthy, than the real numbers. Thus the real numbers were only considered as "a tool" to study geometric phenomena. Nowadays we take it for granted that $\mathbf{R}^{2}$ is the "Euclidean plane", and in differential geometry and topology, when we talk about "Euclidean space", we really mean $\mathbf{R}^{n}$. The modern way of studying Euclidean space can also be confusing: in manifold theory, for example, $\mathbf{R}^{2}$ can be coordinatized in many different ways by different atlases, which means that we should really picture it as being "featureless" before the imposition of coordinate lines, but people usually talk about $\mathbf{R}^{2}$ as being the coordinate plane, which muddles things a bit. The older counterpart of giving different atlases of $\mathbf{R}^{2}$ can be thought of as the process I described in the first paragraph above.
Unfortunately, the story I proposed in the previous paragraph is only a vague sketch of (the way I see it) how things went; I haven't read proper accounts of why and when mathematicians switched completely to using $\mathbf{R}^{2}$ as the formalization of the "infinitely thin flat plane" of our intuition, and not the object defined by axioms. I would be interested to know more.